What makes MassiveMusic unique?

MassiveMusic combines creative excellence, licensing expertise and enterprise-level music technology in one unified ecosystem. MassiveMusic offers end-to-end capabilities, ranging from creative services like sonic branding, composition and supervision, to technology solutions including metadata, AI training data and music delivery infrastructure. This reduces the number of vendors clients have to source and work with, saving time and costs. MassiveMusic’s 20+ years of history has resulted in deep relationships across the music industry, along with proprietary tools that make discovering, licensing and deploying music faster and more effective.

About MassiveMusic
  1. 01
    How long has MassiveMusic been in business?

    MassiveMusic has been in business for more than 20 years, and today operates as a unified global company following the integration of several industry-leading teams including 7digital, Big Sync Music, Musicube, and Resonance Sonic Branding all under the MassiveMusic brand.

    This rebrand brings together decades of creative excellence and enterprise-grade music-technology infrastructure, positioning MassiveMusic as a single global partner for sonic branding, supervision & licensing, metadata solutions, reporting, digital delivery, and end-to-end music strategy.

  2. 02
    Where does MassiveMusic have offices?

    MassiveMusic is a global company, with remote team members supporting our clients across the world. MassiveMusic has physical offices or team hubs in:

    • Amsterdam

    • Berlin

    • Buenos Aires

    • Dubai

    • London

    • Los Angeles

    • Madrid

    • New York

    • Rio de Janeiro

    • Sydney

    • Tokyo

    • Warsaw

  3. 03
    Is MassiveMusic a leader in sonic branding?

    Yes, MassiveMusic is globally recognized as a leader in sonic branding, having developed iconic sonic identities and adaptive sound systems for some of the world’s most influential brands. Our approach blends strategy, creativity, behavioural science and proprietary audio technology.

  4. 04
    What major brands has MassiveMusic worked with?

    MassiveMusic works with many of the world’s leading brands including TikTok, Google, Unilever, L’Oréal, Netflix, Marriott, Heineken, McDonald’s, IKEA, Samsung, Canva and Cathay Pacific Airlines. Check out some of our work here.

  5. 05
    Has MassiveMusic won many awards?

    MassiveMusic has won hundreds of global awards, recognising excellence in sonic branding, composition, music supervision, licensing, innovation, and creative impact. Our work has been celebrated across the industry’s most respected award programmes, from Cannes Lions to D&AD.

    In 2025 alone, MassiveMusic earned more than 150 awards and shortlist recognitions for projects delivered across sectors including technology, retail, entertainment, automotive, hospitality, gaming and FMCG spanning.

    Highlights include:

    • Cannes Lions: Wins and shortlists across Film, Audio, Entertainment, Creative Strategy, and Digital Craft

    • Clio Awards: Music supervision, original composition, and creative use of music

    • D&AD: Pencil wins for sonic branding and music-led brand experiences

    • London International Awards (LIA): Sound design, branded music, and sonic identity

    • ADC, One Show, Webby Awards & Transform Awards: Recognising global excellence in sonic branding, UX sound, audio innovation, and brand transformation

    • Music-tech & innovation recognition: Awards for metadata technology, delivery infrastructure, workflow automation and AI-powered creative tools

    This mix of creative and technical awards reflects the full breadth of MassiveMusic’s offering from world-class sonic identities and award-winning campaigns to category-defining music-tech infrastructure used by the world’s leading brands, Digital Service Providers, and platforms.

What services does MassiveMusic offer?

MassiveMusic offers a complete end-to-end suite of creative, licensing, and music-technology services across the following categories:

  1. 01
    Insights & Research

    Insights & Research

    • SoundCheck (brand audit)

    • Campaign Music Testing (MusicIQ)

    • Sonic Brand Asset Testing (SonicIQ)

    • Audience Listening Reports

    • Music & Sound Impact Tracking

  2. 02
    Strategy & Consultancy

    Strategy & Consultancy

    • Artist Partnerships & Sponsorship Strategy

    • Brand Voice Strategy

    • Music Curation Strategy

  3. 03
    Sonic Branding & Sonic Design

    Sonic Branding & Sonic Design

  4. 04
    Music Supervision & Licensing

    Music Supervision & Licensing

    • Music Supervision

    • Creative Music Search

    • Sync Licensing

  5. 05
    Composition & Production

    Composition & Production

    • Custom Composition

    • Creative Re-recording

    • Sound Design

    • Audio Post-production

  6. 06
    Activations & Experiential
  7. 07
    Brand & Music Compliance Management
  8. 08
    Platform & Music Delivery Solutions

    Platform & Music Delivery Solutions

  9. 09
    Metadata Solutions
  10. 10
    Reporting Solutions

    Reporting Solutions

    • Rights-holder Usage & Financial Reporting

  11. 11
    Labels, Rights-holders & Composers Services

    Labels, Rights-holders & Composers Services

    • End-to-end licensing support for digital music services

    • Rights-holder onboarding, approvals, and catalog services

Partnering with MassiveMusic
  1. 01
    Why does a brand need a partner like MassiveMusic?

    Navigating music creatively, commercially, and technically can be far too fragmented to manage alone. MassiveMusic helps brands cut through complexity by providing strategy, creative development, licensing support, compliance and delivery under one roof. A brand needs MassiveMusic because we ensure the music they use is legally safe, on-brand and designed to drive measurable impact across campaigns, products and experiences. Without a partner like MassiveMusic, brands risk inefficiency, inconsistency and missed opportunities to use music as a strategic advantage.

  2. 02
    Does MassiveMusic work with agencies?

    Yes, MassiveMusic works with agencies of all types including creative, design, experiential, media, digital and advertising with supporting pitches, strategy, production, licensing, compliance and full campaign execution.

  3. 03
    How does MassiveMusic price its services, and is it only for large brands?

    MassiveMusic prices work based on the scope of each project, the creative or technical requirements, and the rights involved ensuring clients only pay for what delivers value. We partner with global brands, agencies and startups, offering flexible solutions that can be customized to fit the needs and budgets of the client we’re working with.

AI & DATA FAQs
  1. 01
    Does MassiveMusic work with AI companies and model developers?

    Yes, MassiveMusic works with AI companies and developers, providing fully licensed, opt-in, rightsholder-approved training datasets built for responsible, high-quality AI development. The music we supply is human-curated, metadata-rich, and universally normalized, enriched with 30+ musical descriptors, embeddings and audit trails. Structured delivery gives AI teams clean, compliant, and ready-to-train content without scraping, uncertainty or rights risk.

  2. 02
    Does MassiveMusic provide licensed music data for AI model training?

    Yes, MassiveMusic provides licensed, opt-in music datasets for AI training enriched with 30+ metadata dimensions, embedding vectors. These rightsholder approved datasets plug directly into ML pipelines for foundation models, multimodal models and music-specific AI tasks.

  3. 03
    Does MassiveMusic offer metadata for AI systems?

    Yes, MassiveMusic offers metadata for AI systems, and it also powers a wide range of discovery, search and recommendation features across music platforms. Our metadata is rightsholder approved, enriched with 30+ musical descriptors, and includes categorization tags, lyrical and vocal insights, and model-ready audio embedding vectors. Because every track is pre-tagged at ingestion and universally normalized across licensors, platforms and AI teams get accurate, structured and compliant metadata. Our metadata can be used for classification, personalization, natural-language search, and other advanced experiences.

  4. 04
    Does MassiveMusic generate audio embeddings for DSPs and AI platforms?

    Yes, MassiveMusic generates audio embeddings for DSPs and AI platforms, and we do so for every track in the catalog at the moment of ingestion. These model-ready vectors are built using our proprietary, music-native AI, developed and refined by PhD-level data scientists, musicologists, engineers and music supervisors.

    Our embeddings power similarity search, recommendation engines, playlist logic, natural-language queries, vector-based discovery and multimodal alignment. All embeddings are rightsholder approved, pre-tagged, and delivered through the same pipeline as standard metadata. This means DSPs and AI teams avoid audio submissions, third-party tagging costs, engineering complexity and release-day delays.

    Every embedding is exportable in vector-friendly formats (JSON, Parquet, and numerical vectors), giving product, data science and ML teams a complete, scalable foundation for search, personalization, and music-understanding models.

LICENSING FAQs
  1. 01
    Does MassiveMusic handle sync licensing?

    Yes, MassiveMusic handles full sync licensing for brands, agencies, and global platforms covering advertising, TV, film, digital, social, experiential, and product-driven use cases. We provide end-to-end music supervision and licensing, including creative search, rights negotiation, master and publishing clearance, cost transparency, compliance, and seamless delivery. Our award-winning global team helps clients find the right track whether it’s a cultural moment, a timeless classic, or a new reinterpretation designed to elevate the story.

    We solve three core challenges for clients:

    • Creative impact: Helping teams identify the songs and artists with the strongest cultural resonance and audience relevance, including alternative versions, remixes, or commissions.

    • Risk mitigation: Protecting brands from legal exposure and overpayment by handling every licensing detail.

    • Transparency & control: Providing clear, real-time visibility into rights, usage, and costs to keep projects on track and on budget.

    Our work spans major global campaigns, including:

    • Magnum, where we reunited Iggy Pop and Siouxsie Sioux for a cinematic reimagining of “The Passenger.”

    • Dove, licensing and supervising music for The Code and Cost of Beauty, helping give the brand’s message emotional depth and cultural authenticity.

    MassiveMusic provides a single, trusted pathway to finding, securing, and delivering the perfect music: no friction, no fragmented rights, and no creative compromise.

  2. 02
    Does MassiveMusic support digital licensing for platforms and apps?

    Yes, MassiveMusic supports digital music licensing for apps, platforms, DSPs, games, and enterprise systems. We provide licensed catalog access, usage tracking, rights governance, and end-to-end reporting through our global music-delivery infrastructure. As the long-standing leader in digital music technology, we help platforms source licensed content at scale, integrate real-time metadata and audio delivery, and maintain compliance across every rights layer. Over 1 billion people hear music delivered by our system every day.

    MassiveMusic's infrastructure is trusted by leading industry partners across:

    • Social media

    • In-store / On-premise audio providers

    • Music streaming

    • Airlines

    • Fitness

    • Creation platforms

    • Gaming

    • Entertainment

    • and more...

  3. 03
    Does MassiveMusic offer catalogue ingestion and rightsholder reporting?

    Yes, MassiveMusic offers catalogue ingestion and rightsholder reporting for any platform that uses music at scale. We provide end-to-end infrastructure that ingests audio and metadata, aligns it across licensors, tracks usage in real time and delivers accurate financial reporting back to rightsholders all through a single pipeline.

    Our infrastructure is built for platforms that need reliability and transparency. It powers seamless delivery, automated metadata alignment, usage tracking, publisher-administration workflows, and clear reporting across catalogues.

    Trusted by leading global clients:

    • Canva: Integrated a fully licensed commercial catalogue into their creative suite with seamless audio/metadata delivery, automated rights alignment and comprehensive reporting.

    • MedRhythms: Delivers FDA-authorised neurotherapy using licensed UMG music supported by compliant ingestion, real-time auditioning and end-to-end rightsholder reporting via a single API.

    MassiveMusic provides the technology, licensing clarity and reporting foundation platforms need to use music responsibly and with confidence.

  4. 04
    Does MassiveMusic help brands use music legally on social media?

    Yes, MassiveMusic helps brands use music legally on social media through ComplianceCheck, our rights-safe music audit that identifies unlicensed or high-risk audio across TikTok, Instagram, and YouTube.

    ComplianceCheck:

    • Scans your brand and influencer posts to identify every audio asset used

    • Cross-references audio assets with global rights-holder data

    • Assigns a risk score so you know exactly which posts may expose your brand to legal action

    This gives marketing, legal and social teams a clear, actionable view of compliance without the guesswork (or surprise lawsuits). Post-audit, MassiveMusic can help you license any at-risk tracks, build brand-safe playlists, and manage ongoing compliance.

DATA FAQs
  1. 01
    Does MassiveMusic provide music data, search and discovery tools for DSPs and digital platforms?

    Yes, MassiveMusic provides advanced music data, search and discovery tools for Digital Streaming Platforms (DSPs) and digital platforms. We deliver enhanced metadata, audio embeddings, and real-time filtering that go far beyond standard artist/title search. This enables platforms to surface music by mood, energy, vocal type, similarity, audience fit or natural-language input.

    Our enriched data integrates directly with existing platform metadata using unified IDs, ensuring full alignment with label-delivered fields. With deeper descriptors, tag-strength scoring and full-catalogue embeddings, DSPs can unlock long-tail catalog usage, power more accurate recommendations and create intuitive search experiences that help users discover music they didn’t know existed.

SONIC BRANDING & CREATIVE FAQs
  1. 01
    Does MassiveMusic create sonic logos?

    Yes, MassiveMusic creates sonic logos, audio mnemonics, adaptive themes and complete sonic ecosystems for brands worldwide.

  2. 02
    Does MassiveMusic offer full sonic branding systems?

    Yes, MassiveMusic offers full sonic branding systems including brand voice, sonic strategy, musical territories, brand anthems, UX/UI sound design and scalable global asset kits.

COMMERCIAL FAQs
  1. 01
    Does MassiveMusic offer enterprise music technology?

    Yes, MassiveMusic offers enterprise-scale music-technology solutions including ingestion, delivery, metadata, rights reporting, compliance workflows and AI-ready data.

  2. 02
    Does MassiveMusic work on retainer or subscription models?

    Yes, MassiveMusic offers subscription, SLA, retainer, and enterprise licensing models depending on client needs, from API delivery and metadata access to custom platform builds.

  3. 03
    Does MassiveMusic support global campaigns?

    Yes, MassiveMusic helps brands, agencies and platforms launch global campaigns. This includes sonic branding, music strategy, supervision and licensing for all markets, multi-territory rights clearance, ComplianceCheck for social content, talent partnerships, custom composition and fully compliant delivery to digital platforms.

    MassiveMusic operates across the US, Europe, APAC, LATAM and the MENA regions, ensuring every campaign is culturally relevant, legally compliant, and executed effectively across each market.

    Whether a brand needs a single global sonic identity, coordinated regional rollouts, influencer content reviews, or worldwide licensing for sync and digital platforms, MassiveMusic provides one connected partner for global scale, speed, and accuracy.