Life happens in a car. Not only does a car transport you between destinations, but it also acts as a container for the route. And road trips are usually powered by music – playlists, CDs, compilations and podcasts; which all act as perfect road companions.

There are songs that can make a journey even more memorable, and there are journeys that have the power to make you feel at home, even when you’re moving.

Combining these two different factors into one soundtrack – a sense of familiarity with adventure, a dream-like sound evoking stimulation and emotion – would require us to get the balance right sonically. So we ignited our engines and got brainstorming.

We knew from the get-go that the soundtrack had to be dreamy and reminiscent of adventures, encompassing risk and thrill through its pace and textured sounds. We wanted to create a sense of limitlessness.

Our (former) Music Producer Isabelle Hauschildt – who took the vocals on this project – summed it up nicely. She said: “Dream on, with the world on your shoulders.”

Evoking this sense of freedom and of being on the road without a fixed destination in mind, we worked on fine-tuning the exact accompanying sound.

Landing on a dreamy and romantic original composition and production, like the visuals, the music also gets more impactful and stimulating by the end – to reflect the brand’s nature.

Beginning with a high-energy soundtrack following the question – ‘where are you heading?’ – the rest of the track accelerates to a crescendo to show how anything is possible in the car once Audi has completed its servicing.